2025 has been a defining year for Join the Claim. While the consumer landscape has become more volatile, with cyber incidents, data breaches, and scams rising sharply, the demands on litigation teams have intensified too.
Across the year, we sharpened our product, expanded our team, strengthened compliance and partnered with more leading firms across the UK.
The result is a more robust, scalable and transparent platform designed to support law firms running group actions at speed and at scale.
Below is a look back at what we have delivered in 2025, and what it means for our legal partners as we move into 2026.
Shining a light on the year’s biggest and emerging group actions
Throughout the year, Join the Claim monitored developments in real time and provided rapid, accessible intelligence to help law firms understand where meaningful group action opportunities were emerging.
Our reporting and analysis covered major incidents, including:
Significant retail data breaches, such as Marks & Spencer and the Co-op, where failures in data security affected large customer bases and generated substantial public engagement.
High-risk data protection failures involving vulnerable groups, such as the Legal Aid Agency breach and the Afghan Ministry of Defence leak, both raising serious concerns around duty of care and organisational accountability.
We also continued to raise awareness of ongoing claims, including:
Equal pay disputes at leading supermarkets, where long-running structural inequalities continue to create large claimant cohorts across the UK workforce.
The global Dieselgate litigation, where environmental harm, consumer losses and corporate governance failures intersect to create one of the most expansive automotive claims in recent history.
By cutting through uncertainty and publishing clear, timely updates, we helped thousands of affected consumers understand their rights sooner, giving partner law firms a stronger starting point for identifying viable cohorts and progressing group actions efficiently.
Growing our network of leading litigation partners
This year saw sustained growth in our legal partner network, as more firms across the UK sought scalable, compliant claimant-acquisition support to run group actions efficiently.
We expanded our collaborations with leading litigation teams operating across England, Wales and Scotland, reflecting the increasingly cross-border nature of consumer-rights and data-protection cases.
As we move into 2026, we are actively seeking additional partner firms with:
- Experience in group actions, data protection, consumer law or employment rights
- Capacity to scale claimant cohorts quickly
- Strong compliance cultures and transparent cost structures
- A commitment to delivering clear, high-quality client care.
Firms interested in discussing partnership opportunities can find out more at jointheclaim.com/for-lawyers.
Demonstrating platform strength in real time
The responsiveness of our platform was tested repeatedly this year, with several high-profile incidents requiring an immediate and coordinated legal response.
In each case, we were able to act within hours: alerting our audience, launching dedicated information and registration pages, and in some instances, delivering clean, structured onboarding data directly to partner firms.
This ability to move quickly, without compromising accuracy or compliance, meant legal teams could mobilise far sooner than traditional infrastructure often allows. The platform also enables firms to scale acquisition without additional marketing overhead, supported by a consumer journey designed to build trust, clarity and strong conversion rates.
“For law firms, being the first to inform the public often secures the claimants. Internal bottlenecks create costly delays. Speed matters, and we proved it.”
With more data incidents emerging and expanded functionality scheduled for rollout in 2026, Join the Claim is positioning itself as the go-to partner for modern group actions, combining rapid deployment, compliant lead generation and a claimant experience built for today’s legal landscape.
Strengthening our team to support rapid growth
This year, we expanded our in-house expertise with several key new hires to strengthen product, marketing and campaign delivery. Bringing significant legal experience in the group claims sector, we introduced the following positions:
- Head of Marketing & Operations – bringing senior leadership across brand, campaign management and compliance-aligned communication.
- Product Owner – focused on technical delivery, user experience and the infrastructure supporting large-scale group actions.
We also strengthened our development team and welcomed a social media lead, enabling faster public-facing communication during emerging breaches and live campaigns.
These hires reflect our commitment to building a platform that legal teams can trust—technically strong, operationally efficient and compliant by design.
Introducing a new Claims Portal: built for litigation teams
This year marked a major milestone with the launch of the Join the Claim Claims Portal, a secure digital platform designed to streamline claimant onboarding and campaign management for UK law firms.
Currently in pilot, the portal is already being used across active data breach group actions, with wider rollout expected in early 2026.
The Claims Portal provides:
- Real-time access to claimant registrations
- Secure handling of uploaded documentation
- Integrated campaign analytics
- Automated data hygiene and eligibility checks
- Tools designed to complement—not disrupt—existing legal workflows.
“Our goal is to make the group action process more efficient for everyone involved, including legal teams. The Join the Claim portal is an important step in that direction. It offers the visibility and control firms need to manage claims at scale, without getting bogged down in unnecessary admin.”
Strengthening compliance following ASA rulings
In 2025, we implemented significant enhancements across our marketing and onboarding processes following ASA rulings relating to group-action advertising. This included:
- New, prominent disclosures clarifying our role as a client acquisition platform
- Clear identification of the law firm behind each active claim
- Up-front transparency around conditional fee agreements, success fees and any cost-liability scenarios
- Tightened internal review processes.
These improvements mean our campaigns are now even clearer, more transparent and fully aligned with expectations for regulated legal advertising.
Expansion of resources for legal teams
In 2025, we produced new resources designed specifically for litigation teams, including our legal marketing funnel guide. As we move into 2026, we will continue expanding our litigation-specific tools alongside our consumer education work.
Expanding awareness of opt-out collective actions
This year, we began a major effort to raise public awareness of opt-out collective actions, an area where understanding remains extremely low.
Through TikTok, plain-English explainers and educational content, we reached audiences at a level rarely seen in the collective actions space.
One video alone reached 10 million views, demonstrating just how much appetite there is for clear, trustworthy information about these claims.
Given that some such claims see as little as 1% of eligible individuals ever participate, improving awareness is essential. Our aim is simple: help consumers understand their rights and direct them safely to the official claim websites. This is about improving the system, not commercial gain.
Building on this momentum, 2026 will see a significant expansion in the number of opt-out collective actions listed and explained on Join the Claim.
Looking ahead to 2026
With more legal partners, a stronger product team and an expanding technical infrastructure, in 2026 our mission remains the same: to give law firms the scale, clarity and technical strength needed to run group actions efficiently, compliantly and with confidence. All while ensuring consumers receive a transparent, trustworthy experience from the first click to the final outcome.
If you’d like to discuss partnerships or platform trials, visit jointheclaim.com/for-lawyers.
